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A lot of small businesses are convinced that a word-of-mounth advertising is the best way to do their marketing. They are right, but why should you restrict your possibilities to this off-line marketing strategy when you can do so much more online for your business? Nowadays business strategy is that
Influence is the art of winning people’s cooperation when you do not have, or do not want to use, the authority to make them do what you want them to do. It involves shaping the way people feel and think. These are seven tips and tricks to master the art of influence
Social media are distinct from industrial media, such as newspapers, television, and film. While social media are relatively cheap tools that enable anyone (even private individuals) to publish or access information, industrial media generally require significant financial capital to publish information. Examples of industrial media issues include a printing press
Pull it all together: On a regular basis, print out your slides and arrange them (on a table or pinned to a wall) so you can review them in order. Look for continuity, flow, and gaps. Edit and proofread slides. Have one person – preferably a professional – proofread your slides,
Twitter is fun and is a free medium to boost your own personal brand (we know all of that already!). Twitter can do more! Much more … because you can use Twitter for your business as well! These are some applications and tools that can help you to improve your business
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February, 2010 ▪ 
